Somehow, no-nonsense cooking and eating — roasting a chicken, making a grilled cheese sandwich, scrambling an egg, tossing a salad — must become popular again, and valued not just by hipsters in Brooklyn or locavores in Berkeley. The smart campaign is not to get McDonald’s to serve better food but to get people to see cooking as a joy rather than a burden, or at least as part of a normal life.

Is Junk Food Really Cheaper? (NYT)

(via barthel)

 

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    So true. I rarely eat out or buy junk food, it really is super cheap this way.
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