Over the past couple of years, Facebook has started to make it more challenging to appear in the News Feed. If Facebook wants to derive more revenue from big brand advertisers, they want to be in that News Feed where everybody’s eyeballs are.
Advertiser’s Free Ride On Facebook May End (WSJ)
There are a few interesting Facebook articles in the WSJ this morning because of their IPO:
I’m sifting through some interesting targeting suggestions for Facebook ads at work…
The 40 most shared stories on Facebook in 2011 | The Wall Blog
The stories aren’t as mindless or Farmville-centric as you’d expect! Great list.
Lots of gimmicky titles from CNN on the list. Interesting.
A creepy interactive video demonstrates the downside of Facebook using… Facebook. It also demonstrates the potential of socially-enabled interactivity. “Stalkertainment” in its finest hour, folks.
Read More: Your Facebook profile through the eyes of a psycho
This is powerful, in the same way that that Arcade Fire video was powerful. We like to see ourselves in things. It doesn’t actually say anything new, though, and I’ll still check in on Foursquare tonight.
Jenna Lebel,managing director of strategy at Likeable Media, says the “Like” is “a little less relevant now”…
What Facebook’s Changes Mean for Marketers (Mashable)
Her company is called “Likeable Media” and she’s talking about how “Like”ing things is becoming less relevant! I “like” it.
Maniacal Rage: Facebook Subscriptions Solve the RSS Problem for Regular People
I’ve been including a meta link to my RSS feed on this site since early 2002. For a time, when I built my own XML/XSLT system using PHP back in 2004, I also included an alternative link to an Atom feed. Chances are, since you read this site, you probably know what RSS and Atom are. You probably even know what XML and maybe even XSLT are. But 98% percent of people who use the internet do not…
Truth.
Uh oh, Steve Reich Facebook ads are double whammy-ing me. I like that Rdio is advertising specific albums, but I don’t need the same one from Nonesuch!
“You can watch a movie, instead of liking a movie. You can hike a trail. You can eat a meal.”
I’m having lunch with Mark Zuckerberg and almost 86,000 other people right now. 86,000!
Sims on Facebook is World's Fastest Growing Social Game (Mashable)
I was obsessed with The Sims in 2002, so this is something I can’t help but like. For the first time, I understand the Facebook game phenomenon.
G2G…working on building a new room…
For Ticketmaster: Choose Seats Next To Your Facebook Friends (Gothamist)
Useful application for social data, though I’m not completely comfortable with seat maps being provided after the event.
So, can I ‘snuggle’ Carnegie Hall on Facebook, or whatever it is that you call it?
And now for something completely useful: Facebook + Amex = good
Thanks for Carl for sending my way.
This is awesome. Just linked my card.
Amex is getting very social these days! Since I just linked my card to FourSquare earlier this week, I think I’ll hold off on this.
